Getting Personal: How mortgage brokers can manage telemarketing campaigns and still meet compliance

With interest rates rising and many consumers content to stick with the mortgage deals they have, it’s becoming more difficult for brokers to find prospects to talk to.  Not only that, but the DNC (Do Not Call) register that’s been in operation now since October 2003, together with the individual state laws on unsolicited calls, makes it even harder to make contact with new customers. If the phones have stopped ringing and a source of new leads has dried up, what are your key challenges and what options do you have to address these?

Read the full article:  Getting Personal