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Space Kitchens

With rapid growth since its inception in 1995, Space Kitchens is now one of the UK’s leading designers and installers of quality fitted kitchens. In 1998 retail sales peaked at £1 million and the company now projects annual sales of over £25 million.
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Problems

  • Uncoordinated outbound telemarketing across three call centre sites.
  • High overheads and low productivity.
  • Inflexible campaign management.

Implications

  • No visibility of the success of agents for rewards or incentives.
  • Limited agent talk time.

Solution

  • Amcat customer contact management software solution.
  • Flexible and real time adjustment of campaigns.
  • Fully enabled reports and agent monitoring.

Result

  • Increased productivity by 300%.
  • 75% agent talk time rather than dialling time.
  • Full control of the telemarketing function.


 
 
 
 
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